You finally decide it’s time to go ahead and put your house on the market…and nothing. What’s going on? Keep reading for some insight into the top five reasons your home isn’t selling.
1.Your Home is Priced Too High
We know you’re proud of your abode and the work you’ve put into it over the years—but if your listing is priced too high from the outset, you may be costing yourself time and money. Generally, the higher your home is priced, the smaller the pool of available buyers. Homes that are listed well above the comparable properties in the same neighborhood will get overlooked.
2.Your Home Hasn’t Been Staged
Industry research shows that staged homes sell approximately three times faster than non-staged homes — and are typically sold for 6% over the listing price.
Moreover, the National Association of REALTORS®’ 2019 Profile of Home Staging shows that 83% of buyers’ agents believe that staging makes it easier for their clients to visualize a property as their future home.
3.Your Home Lacks Curb Appeal
First impressions matter—especially in real estate. If the first thing a buyer sees is an overgrown front lawn and an exterior that’s in dire need of a paint job, they are much more likely to simply move on to the next without exploring what lies beneath. In addition, according to industry numbers, lawn care yields an average 303% return on investment, while general landscaping pulls in 100%.
4.Your Online Listing Photos Aren’t Professional Quality
While smart phone cameras have come a long way in recent years, the photos taken on your device should never be used to digitally market your property. Professional, high-quality photographs can mean the difference between a buyer deciding to visit your home in person and clicking through to the next online option.
5.You’re Not Working With a Real Estate Agent
One of the most vital aspects of getting your home sold quickly and for top dollar is working with a seasoned real estate professional. Not only do agents go above and beyond for their clients and provide a wealth of knowledge about local neighborhoods, but they also have their fingers on the pulse of current market trends and activity—a fact that cannot be overstated when it comes to choosing an effective home selling strategy.
