Fashion, film, and Orange County style take center stage this fall as StyleWeekOC® returns to Fashion Island for five days of runway moments, celebrity conversations, beauty experiences, shopping events, and cinematic culture. Taking place October 14–18, 2026, the annual event once again joins forces with the Newport Beach Film Festival, bringing two of Newport Beach’s most anticipated cultural events together in one stylish week.
Now in the fourth year of the partnership, StyleWeekOC and the Newport Beach Film Festival blend fashion and film through exclusive presentations, industry panels, brand activations, premieres, and special events. This year’s StyleWeekOC lineup spans more than 45 events, approximately 40 participating brands, and six pop-ups across Fashion Island.
StyleWeekOC 2026 at Fashion Island
From beauty and runway fashion to cocktails, fragrance, shopping, and celebrity appearances, each day of StyleWeekOC offers a different way to experience the worlds of style and entertainment. The five-day celebration runs October 14–18 at Fashion Island in Newport Beach.
Day 1 | Wednesday, October 14: Red Carpet Ready
StyleWeekOC begins with a beauty-focused experience at Bloomingdale’s designed to help guests get red-carpet ready. Attendees can explore participating beauty brands, discover new products and treatments, and take part in an interactive experience with opportunities to earn prizes along the way.
Day 2 | Thursday, October 15: The Runway Show + Opening Night
Fashion takes the spotlight on Thursday with the StyleWeekOC runway show at Neiman Marcus. The event brings together fashion brands, stylists, and Orange County tastemakers for an evening dedicated to the season’s latest looks.
The same evening also marks the opening of the Newport Beach Film Festival, connecting the worlds of fashion and cinema through the festival’s Opening Night Gala. The 2026 film festival continues through October 22 with an internationally curated program of films and cultural events throughout the area.
Day 3 | Friday, October 16: In the Mix
Fashion meets food and cocktails during “In the Mix: Fashion is the Main Dish.” The event pairs a stylish fashion presentation with a cocktail masterclass, creating an evening that combines multiple elements of the Orange County lifestyle while supporting CASA OC.
The experience reflects what has made StyleWeekOC distinctive: fashion is not presented in isolation, but alongside dining, entertainment, philanthropy, and the broader creative community.
Day 4 | Saturday, October 17: Celebrity Panels + Shopping Parties
Saturday brings celebrity conversations, expert panels, and featured shopping parties throughout Fashion Island. Guests can hear directly from personalities and industry insiders while participating retailers host special activations and experiences.
Shoppers can also take advantage of a limited StyleWeekOC promotion from 11 a.m. to 5 p.m. The first 100 qualifying shoppers who present receipts totaling $500 from two participating Fashion Island stores are eligible to receive a $100 Fashion Island gift card, subject to the event’s official rules.
Day 5 | Sunday, October 18: Celebrity Conversations + Fragrance
StyleWeekOC closes Sunday with another round of celebrity programming along with an immersive fragrance masterclass presented with Neiman Marcus. The experience explores the artistry and chemistry behind Guerlain fragrance, offering guests a closer look at the craftsmanship of luxury perfumery.
Where Fashion Meets Film
The partnership between StyleWeekOC and the Newport Beach Film Festival has become a defining element of the event. Fashion designers, filmmakers, performers, stylists, and other creative voices converge at Fashion Island, creating conversations that extend beyond the runway or movie screen.
The collaboration is particularly fitting in Newport Beach, where luxury retail, coastal living, hospitality, design, dining, and the arts are deeply connected. For five days, Fashion Island becomes a hub for that intersection of culture and style.
What to Know Before You Go
StyleWeekOC panels and discussions are scheduled to take place at the Neiman Marcus–Bloomingdale’s Courtyard at Fashion Island. Event registrations are offered through Eventbrite, but seating is first-come, first-served, and reserving a space does not guarantee a seat. Organizers recommend arriving approximately 30 minutes before each event.
Many StyleWeekOC events are complimentary, while select experiences—including In the Mix, the Neiman Marcus fragrance masterclass, and the Newport Beach Film Festival Opening Night Gala—have separate admission requirements. Guests should check the official StyleWeekOC schedule before attending for the latest registration information, event details, and availability.
StyleWeekOC 2026 at a Glance
| Date | Featured Event | Highlight |
|---|---|---|
| October 14 | Red Carpet Ready | Beauty brands, interactive experiences, and prizes at Bloomingdale’s |
| October 15 | The Runway Show + NBFF Opening Gala | Fashion presentation at Neiman Marcus and Newport Beach Film Festival opening night |
| October 16 | In the Mix: Fashion is the Main Dish | Fashion presentation and cocktail masterclass benefiting CASA OC |
| October 17 | Celebrity Panels + Shopping Parties | Industry conversations, retailer activations, and shopping experiences |
| October 18 | Celebrity Panels + Fragrance Masterclass | Celebrity conversation and Guerlain fragrance experience with Neiman Marcus |




